Features that distinguish Jamie Macphail's designs are his use of natural, indigenous elements - especially stone, rock and plants. Jamie prefers to work, in the main, with materials that naturally occur close to the site, so the use of local timbers, rock and plants feature strongly in his designs.

It is the creation of spaces of different atmosphere and use within the overall garden that Jamie concentrates on initially in a design. From there, the furnishing and decoration of these spaces is developed.

Often incorporated into the overall design is a "paradise" area. This is a walled or concealed enclosure that offers a contrast to the main theme of the garden, and provides a private sanctuary.

Most of his designs incorporate the use of water and ornaments from bold contemporary shapes to antique pieces. Jamie enjoys the careful placement of garden ornament, and has an ability to source unusual pieces of ornament and artwork.